Targi Kielce promotes its exhibitors in China
Targi Kielce was a part of yet another international event devoted to casting and foundry engineering business sector. This time Targi Kielce marked its presence in Asia; the Kielce's expo centre's booth was erected at the Metal + Metallurgy China 2014 held from 19 to 22 May. All visitors who expressed their interest in the Kielce's expo were provided the packets which included information on the exhibitors who have already confirmed their participation in METAL 2014 expo.
Promotion in the international arena is the added value for those who join the METAL expo. We act in the best interest of companies which have place trust in Targi Kielce; thus we have developed an intense promotional scheme. This way the companies are offered a chance to establish cooperation and enter Asiatic markets.
METAL & METALLURGY CHINA 2014 facts and figures:
The event venue: China International Exhibition Center (New Venue), Beijing
Exhibition Pavilions: 8 expo halls
The total exhibition space: 108,000 m2
Number of Exhibitors: 1335 exhibitors (1134 from China, 201 foreign companies)
Number of Visitors: 81,623 business-sector insiders
Exhibitors represented the following countries: China, Taiwan, Hong Kong SAR, Austria, Australia, Brazil, Denmark, France, Germany, India, Indonesia, Iran, Italy, Japan, Korea, Luxembourg, Malaysia, Mongolia, Netherlands, Pakistan, Poland, Russia, Singapore, South Africa, Spain, Sweden, Switzerland, Turkey, United Kingdom, USA and Vietnam
National Pavilions: Germany, Italy, USA, Spain, Korea, Taiwan - unfortunately there was no Polish pavilion, however we have already started preparations to organise a collective Polish exhibition presentation for companies. This is to be staged at the consecutive Metal + Metallurgy China edition
Accompanying event programme:
The 11th China Foundry Association Congress Number of participants: 1041
The 8th China International Steel Congress Number of participants: 621
Why is it worth being a part of a trade-fair?
Expo participation is regarded a powerful marketing tool any company can make use of. According to the Iteco survey, 88 percent of enterprises have declared their intention to take part in a trade show in next 12 months' time as an exhibitor or to assume the role of a conference organizer or co-organizer. The same survey holds it that out 150 respondents, 92% of companies of the business-to-business sector declared that they have participated in a fair as an exhibitor or a conference organizer or co-organizer in the last twelve months' period. Participation in trade shows and business-sector focussed conferences provides the possibility of direct presentation of the company's offer to prospective customers and is thus considered an efficient way to establish new business relationships. Acting in the capacity of a conference organiser enhances the company's the image as competent, knowledgeable and experienced.*