News

The UK’s trade association representing the baby products industry has announced a new name and complete rebranding. The former Baby Products Association will now be known as the Baby Products Industry Association (BPIA) . “The industry has evolved significantly in the 79 years since the association was formed in 1945, and following the recent restructuring and appointment of a new management team, a refreshed and updated outlook was high on our agenda. We believe that the new logo is modern and represents the aspirations of the BPIA going forward.  In coming months we will be launching new literature and a new website too.” - says Marc Hardenberg, chairman of the Association.

– Adding Kids' Time fair to the Association's partners provides new opportunities for the Kids’ Time development. The cooperation is the window of opportunity for those entering new markets and prospering new business partners - says Aldona Matla, manager of the Kids' Time Expo . – We  believe that all industry players have an important role to play in supporting the industry and in promoting safer products and services for babies and young children.  – adds Hardenberg.

The International Fair of Toys and Products for Parents and Children Kids' Time is the largest and fastest growing B2B Expo crafted around the child products and services business sector in Poland and one of the leading events in this sector in Europe. – Expo participation offers an excellent opportunity to acquire new customers, maintain existing business relationships and, above all, present the latest products and technologies - adds Aldona Matla.

The event crafted around the child products and services business sector is held from 25 to 27 February  2025 at Targi Kielce. Detailed information and registration available on the website - go to  www.kidstime.pl.

(ŁK)