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Targi Marek Własnych trwają w środę i czwartek, 6 i 7 listopada w Targach Kielce.

The private label industry has convened in Kielce! "This trade fair yields more new products"

06 november 2024
- The products presented today and tomorrow by nearly 90 exhibitors from 14 countries will inspire conversations with representatives of retail chains, wholesalers, restaurants and hotels who come here to talk shop. I believe that these contacts will result in new products that will attract consumers in the future - said Bożena Staniak, Vice President of the Management Board of Targi Kielce at the event's opening ceremony

- Industry reports from recent years indicate that private labels play and will continue to play a key role in the strategies of both retail chains and manufacturers. In highly developed European markets, including Switzerland, Spain, and Great Britain, private label products account for almost half of retail chain sales.  In Poland this share has already reached 31%. Everything indicates that there will be more new private labels after our trade fair- emphasised by Targi Kielce's vice-president. 

Bartłomiej Zapała, Deputy Mayor of the City of Kielce, emphasised that Targi Kielce keeps changing and modernizing for this and for many other industries. - Construction of a new expo hall will begin in spring, thus the centre's exhibition area will increase to almost 50,000 square metres. The modern space will be conducive for effective business discussions.  

The co-organizers of the event - i.e. Marek Marzec, president of Ewa-Bis, Michał Sadecki, president of MSL Consulting, and Marek Bielski, publisher of the Rzeźnik Polski monthly, emphasised that these would be two days of specific talks turned into business.  

 

All the talk-shop sessions at Targi Kielce are about products that may soon become private labels and end up in the consumer's shopping cart. Private Label Expo has attracted professionals and market leaders from the private label industry from Poland and 16 countries. This group includes manufacturers and suppliers, buyers from retail chains, representatives of restaurants, hotels, wholesalers as well as outstanding industry experts.  

Jakub Nogaj, project manager of Targi Kielce, noted: - The foundation of our event is, of course, conversations that can be turned into business;  retail chain representatives' expectations are met with the high quality and original offers from manufacturers from around the world. This is the base for new offer that responds to the latest consumer trends. 

The event participants will also draw inspiration at the Private Label Forum,  originated by Targi Kielce in cooperation with with Ewa-Bis and MSL Consulting. The participation of outstanding industry experts guarantees that lectures and discussions will serve the valuable exchange of experiences and the acquisition of the most desired knowledge.       

Other events related to the trade are business meetings organized by the Rzeźnik Polski monthly. For the second time, representatives of the meat industry are present at the Private Label Expo for the  Round Table Meeting of the Meat Industry and Modern Trade . The Taste of Quality  competition contributes to the development of this production and trade sector.

The accompanying event of the Private Label Expo - the XPAND conference  which addresses cooperation between companies from North Africa and the Middle East with companies from Central and Eastern Europe. Speakers reveal the inside story of creating businesses between these markets.

The Private Label Expo - 6 and 7 November 2024 at the Targi Kielce.  Admission to the event is subject to a fee - tickets available at the ticket offices located in Expo Hall 5 of Targi Kielce. 

 

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