The Hippikon is targeted at:

• Industry representatives: owners and employees of companies - equestrian shops and wholesalers and broadly defined equestrian industry
• Owners of horse riding schools and centres, representatives of sports clubs
• Horse breeders and owners
• Equestrian enthusiasts: competitors, trainers, instructors and equestrian sports enthusiasts
• Local and international business representatives, VIPs, ambassadors and celebrities
• Equine physiotherapists and masseurs
• Families with children and people looking for active recreation and entertainment
• Vets